SEO BEST PRACTICE

Web Shop Manager is a SaaS (software as a service) platform. With the functionality of our system, clients are able to be self sufficient in tweaking and adding to their web site. 

WSM is not a marketing company, if you would like information on partner companies that specialize in marketing please reach out to Customer Experience and they will provide you that information. 

Below are a couple best practice elements for SEO to start your web site off.

• Category Pages - Best Place to Start 
  • What we find is that categories are better landing pages for conversions than SKU pages because on a category there are more products to pick from and less chance of a bounce.
  • Article on page SEO...
    https://moz.com/learn/seo/on-page-factors
• Focus less on meta keywords and more on page titles
  • Article on page titles...
    https://support.google.com/webmasters/answer/35624?hl=en
• Content is King
  • Adding new information on your blog, site pages, product pages never fails. 
  • Quality out ways quantity - don't forget that!
  • Articles on content and the need for it...
    http://www.business2community.com/content-marketing/content-still-king-always-will-01495601#7WH0jvIfL33tZ2cu.97
    http://www.tedmag.com/News/features/Content-is-King-Is-Your-Website-Ready-to-Reign-in-2017.aspx
    
    

If you want to read more about Google's Algorithm here is a great article.
https://firstpagesage.com/seo-blog/2017-google-algorithm-ranking-factors/

SEO and marketing for a website is time consuming and requires patience. When making any changes to your site, it takes around 2-3 months to truly see the outcome and if it worked.  This information does not guarantee that your site will be at the top of google search. It is a good start to optimizing your website.  We will be continuously adding information to this page, check back later.