The Data Feeds Menu is where you can find many of the data files you will need to automatically send updated feeds to different sites.

Skip ahead to 

  • Steps
  • Automated Shopping Data Feeds
  • Feeds Defined

Steps to access this menu

  1. Logging into your WSM Dashboard
  2. Clicking Data
  3. Clicking Data Feeds

Automated Shopping Data Feeds

Typically, shopping feeds are manually updated every time a product attribute is modified such as, price, color, description, etc.  There is a more effective alternative to the cumbersome task of manual importing, that’s the good news.  WSM has developed a shopping feed solution that will automatically create, manage and upload nightly the most current product listings via a customized data feed to Comparison Shopping site Google Product Search.  Taking advantage of automated free shopping data feeds will allow you to:

  • Increase visibility in organic search results that include Shopping Results
  • Capitalize on huge volumes of daily site visitors
  • Maintain up-to-date product listings
  • Save time and resources that would otherwise be spent on manual updating

By the time your site goes live you will automatically be set up with a data feed for TheFind and Google Shopping.

Feeds Defined

Google Base Feed - This feed is used to upload your products automatically to Google Shopping. https://YOURDOMAINHERE/base.xml.gz. For instructions on adding a schedule see this Google knowledgebase page, Note: you do not need to add a Username and Password for your feed.

Google Sitemap - Sitemap file used by Google to find all pages on your site. The sitemap index URL is

URL List - Sitemap file used by Yahoo and some other search engines. The compress sitemap URL is

Email Subscriptions - List of all customer emails that have opted-in to receive newsletters. You can use this list to add emails to a email marketing program like constant contact, mail chimp, etc.

Photo Gallery Export - List of all albums and photos.

Product RSS Feed - Lists the 30 most recently updated products in chronological order.

  1. To get RSS feed for all products under a single category, add ?category=###### to the url where ###### is the category id.
  2. To get the RSS feed information on a single product, add ?product=###### to the url where ###### is the product id.

Product Text Feed - Provides a list of all products in a text feed compatible with